Hipster Moose

Sketch for AIGA Baltimore's December Blend at Golden West Cafe
i love pens <3

Edits

the back just says 'happy holidays'

Holiday Postcard Con't

So Woody from Nasuti+Hinkle gave me some very helpful feedback on the card to make it a bit less creepy and a bit more coherent, so, expect some zombie cards this holiday season : )

Holiday Postcard

So I've been designing a postcard to send to friends and prospective clients and I'm trying to make it funny, but not offensive...
thoughts?

Good Night Moon

Working on a webpage for Joe. It's funny, designing for web feels way different than for print, and honestly (crazily) I actually may like coding for web more than designing for it.. I'm actually getting kind of addicted to it now that I understand it
Anyways 'Good Night Moon' keep your eyes open for it : )

heart Chipp Kidd

He can design, write AND sing??

Boobys MicroSite & Email Blast

Continuing with the whole saving the boobys thing...



and if anyone wants a site, I know someone *cough cough* who would be glad to do one for a fraction of a normal webpage costs cause she needs practice
*cough cough* once again

Healthy Boobys

A design/illustration for breast cancer awareness : )
enjoy

How To Infographic

So Joe asked me today to do an inforgraphic for him which I eagerly said 'yes' to because I LOVE infographics. Anyways interning's been super slow so I took some down time to research some infographics and I found today's favorite.
(found on DOOBYBRIAN.COM)

Fantastic

I found this on Geekologie and love both the idea and design

Cool Poster

My friend posted this on facebook and I rather enjoyed it.. not sure who i'ts by but it's quite intricate and fun

I Want My Life Back

in response to the infamous Tony Hayward
(photo found on google)

pin up zombies

So i'm thinking bout doing 11 more and making a calendar for x mas gifts : )

New logo

I've been working at MOS for four days now, and I've gotten a few projects. Recently I did a logo for a place that comes to you to fix your car that I rather enjoy : )

40 tips and tricks

I found this on one of Ellen Lupton's student's projects, thought it was worth posting..mostly for myself : )

40 Tips & Tricks for Getting in the Mood to Get Ideas

The content by Ellen is quite useful and I thought I would reprint it here.

1. Triangulate. Identify three sides of the problem, such as “audience,” “voice,” and “message.” Collect and organize ideas in these categories.
2. Make a cube. Take an idea or problem and describe, compare, analyze (break down), associate, apply, and argue for and against it.
3. If working in a team, assign a different side of the cube to each person.
4. Think like a journalist. Ask who, what, when, where, why.
5. Make a word salad. Write down every word you can think of that relates to the problem. Sort the words to discover patterns and ideas.
6. Do a Google check. Who else has solved your problem?
7. Go to the library. Books are packed with information and inspiration.
8. Rewrite the problem. If the problem is “X,” change it to “Why?” Then Imagine the obvious solution. Now, imagine its opposite.
9. Look for solutions you admire. Analyze why you admire them.
10. Think like an interior decorator. Create a mood board with magazine clippings, fabric samples, snapshots, key words, etc.
11. Find a place where you can pin up your ideas and look at them as a group.
12. Apply thinking from another field to your problem. (“How would a zoologist design a backpack?” “How would a chef choose a color palette?”)
13. If your problem is overwhelming (“end global warming” or “design a universal typeface”), break it down into smaller parts (“get people to walk more” or “design six letters”).
14. Make a word map. Write down the problem on the middle of a piece of paper. Diagram everything you can think of about the problem (context, history, similar problems, competing ideas, available resources, etc).
15. Write down every obvious solution you can think of in order to clear your mind for something new.
16. Think like a curator. Collect everything you know about the problem. Display your data and look for meaningful patterns.
17. Think like an anthropologist. Observe people doing an activity related to your problem (using a product, completing a task, taking the bus, etc.)
18. Ask people what they like and don’t like.
19. Ask people what they wish for.
20. Ask people about their personal experiences.
21. Find a place to think where you won’t be distracted by other tasks.
22. Take a walk or take a shower.
23. Go shopping.
24. Drink tea.
25. Eat less food. Digesting a big lunch consumes energy that your brain could be using to get ideas.
26. Chew more gum. Research shows that chewing gum not only cleans your teeth but loosens up your mind and makes you smarter.
27. Put all your ideas on index cards. Compare them. Sort them. Rank them.
28. Think about your idea while falling asleep or waking up.
29. Wear five hats. Evaluate an idea from five different perspectives. White=information (What are the facts?). Red=emotion (How does the idea make you feel?). Yellow=optimism (What’s great about the idea?). Black=pessimism (What’s wrong with the idea?). Green=growth (What are alternatives to the idea?). Blue=process (How is the evaluation process going?).
30. Sketch. Make quick, simple diagrams of different ideas.
31. Sketch in 3D. Make models with cardboard and tape instead of pencil and paper.
32. Visualize the competition. Make a map showing where your problem, product, client, or concept sits in relation to similar or competing problems or ideas.
33. Visualize the bigger picture. Make a diagram showing how your problem fits into larger systems. For example, a shopping bag relates to how people shop, how bags are manufactured and shipped, and what happens to bags when people are finished with them.
34. Design a system or tool instead of an object or artifact.
35. Compare and connect. Find metaphors for your problem.
36. Empathize. Imagine yourself as the user, reader, or client.
37. Simplify. Explain your idea in a single sentence.
38. Set constraints. Cut down on brain clutter by limiting yourself to a particular material, size, vocabulary, etc.
39. Recycle. A bad solution for one problem could be a good solution for another.
40. When you hit a dead end, try again later

Senior Proj

finally done, check my website ilenelundy.com to see the entire project

the essentail list of logo design tips

found on http://imjustcreative.com/the-essential-list-of-logo-design-tips-and-advice/2010/05/11/:

The essential list of logo design tips and advice

1. Always use default system for your typeface choices. For example : Arial and Times. Bonus points if you use Times for the logotype and Arial for the tag-line.
2. Feel proud when using the most obvious and cliché visual associations because no one likes a hard logo to decipher.
3. Put your new client logo project on 99Designs because you haven’t got time to design it yourself.
4. Put your new client logo project on 99Designs because you don’t like designing logos.
5. Copy one of your clients competitors logo in the hope they don’t notice.
6. Don’t ask the client for a brief because you don’t know what to ask.
7. You set up a online quote form using Google Doc’s to streamline your logo design business. That’s just how you roll. However, you forget to specify a notification email address when potential clients fill in the form. Three weeks later you wonder why no new work is coming in. Three weeks later you loose 10 clients.
8. The client requests a ‘cutting edge’ logo. You design a logo that says ‘Cutting Edge’… with the top edges cut off the letters because you are so damn original. The company is called Diamond Consultants.
9. Use Microsoft Powerpoint to design your logos. It makes sense. You can then use Powerpoint to present these ideas to the client. Great time saving tip.
10. Don’t research the clients competition because you have a great idea for a logo but don’t want to be upset if you see it’s already being used. What you don’t know won’t hurt you. Anyway, seemed to work for Nike.
11. What happens if a client doesn’t like your logo design? No problem. Name and shame them on Twitter, that should even things up nicely.
12. Copy your clients competitors tag line because it seems to work for them.
13. Use a very ‘old’ logo inspiration book to see if there is a old logo you can copy.
14. Specifying colours for your logo? Ensure you ‘only’ use RGB or Index values. When you are presenting your ideas to the client on your iPad, the colours will look so pretty. CMYK is ’sooo’ yesterday.
15. If you did get a brief, ignore it anyway as your client clearly has no idea what they are doing. You are the logo designer, therefore you know more than your client.
16. Recycling is so ‘now’, so when you design a great new logo, a design that has everyone talking, keep that dream alive. Change the colour and use the design for another client.
17. Research phase. If the logo doesn’t show up in Google ‘image search’, then it just doesn’t exist anywhere. You are now free to proceed with that great new original idea, mindful that your logo will not be like anything else out there.
18. When presenting the logo idea to your client, you have to make the logo the full width of the A4 sheet. It’s the only way anyone can make out the company name.
19. Feel free to change your clients unique brand colour if you don’t like it.
20. Advise your client that their company name sucks and should be changed, even though they have been around for 2o years and are hugely successful. The reason being is the name is hard for you to design a logo around, but mostly, it just sounds cack.
21. Ignore the clients one stipulation that their brand name remains in lowercase. It has a awkward descender in the middle of the name and it makes the placing of the new tag line awkward for you.
22. You’re chronically colour blind and don’t care. You’re new client is Pantone.
23. Change aspects of the brief to make it more interesting to design around.
24. Been informed that your logo design infringes on an existing Trademark? It’s OK. You can change the colour and horizontally flip it.
25. You realise that many logo designs on Brandstack are mostly conceptual and not yet used in the real world. This means you can copy them for your client and get your foot in first.
26. Looking to save time and increase your profit margin? Buy a cheap logo on Brandstack, change the colour and add your clients name. Job done.
27. Your client doesn’t understand that a logo design doesn’t make a brand. You therefore promise your client that with your ‘mad logo dezign skillz‘, you will turn their dull boring company into a famous and popular brand.
28. Your client stipulates that a new commercial font should be used for the logotype. The client even suggests possibility of creating a custom font. The client will foot the cost. You head to Dafont.
29. What’s typography?
30. Company name too short for the tag-line you have just come up with? Add ‘.com’ to the end of the company name to help you add a longer tag line. However, not helpful if they are ‘.co.uk’.
31. Post a new logo concept on Dribbble after signing an NDA.
32. A prestigious new logo job comes in and your logo designer is on holiday. You hear great things about 99Designs.
33. Fire your logo designer because you have now found 99Designs. FTW.
34. An Apple Mac helps you create better looking logos than a PC.
35. Logo design sizing advice. Need to design a small logo for a business card? Use a 13″ laptop. Need to design a logo for a poster? Use a 27″ iMac. Or better still, hook up your laptop to your 50″ Plasma TV for really big f**k off logos.
36. Need some Intellectual Property advice? Well, it’s tricky, depends on how intellectual you are.
37. Don’t have time to create your own logo design portfolio? Or just don’t have the talent and too ashamed to show your own work? Hey, don’t sweat it. Find a logo designer whose logos you like and borrow theirs.
38. The client refuses to pay. Likely a result of you not fully understanding sarcasm and humour. See above.

redesigning "vote"

Redid my 'vote' tags, think they are much nicer : )

DIY; the new black

street banners for my graphic design history project

awesome site

concept and design
www.cheeseandburger.com

Reshooting portfolio images

So I re made and re shot "tallula", it looks much better I think



I also took some pictures of my leave behinds however I will have to retake these once I make more because for some reason my dumbass thought it was a good idea to shoot it on black... *sigh* for now, it's photoshopped gray

look who's on Debbie Millman's Blog!

Me!

Senior Project

So I've completely changed what it is and you can go check it out on my "sugar cookies" blog, however here is my new scope diagram : ) Check out my blog for more!

Ads I like

"Food Meets Fashion" you can see the series on this blog--> http://www.eatmedaily.com/2009/06/food-meets-fashion-advertising/ they got it from ads of the world I believe, but def worth a look!

Bruce the Funny Dog

Award Winning Short

based on logos!

Blood-Shaped-Pillow

kinda funny and messed up all at the same time
(taken from technabob)

Hard lessons

"TODAY(YESTERDAY) I LEARNED, NEVER EAT AN ENTIRE BOX OF MAC N CHEESE WITH BACON BY YOURSELF...ICK"







(found on google)

Did you know

Brought to you by Sterling brands:

and would probably pay their workers in peanuts

Handbill for My Debbie MIllman Presentation

A handbill in my attempt at Debbie's style

Senior Project Diagram

this is how I will complete my senior project... in diagram form


Check out my required project blog hur

Print experiment

I am currently working on diagramming how I am going to do my senior project and stumbling upon this was a fun little piece of inspiration:
Print Experiment By Swiss Miss

GreenSail Reality

Like I said in my previous blog entry I have been working with Nasuti+Hinkle a bit over break helping them with some odds and ends, most recently working on a logo for a client who had been driving the designers mad. I spent all day Friday working on logos(and fighting, and then trying to compromise with the notorious N+H printer)

The three components I had to consider while working on these were:
1. Sailing (don't ask me why)
2. Reality( homes for now but may move to commercial)
3. "Green" ( the word of the year )

My favorite design was this:

The client wanted something a bit abstract, and I thought this had just the right amount of abstraction showing trees, sails, and the sharp angles of buildings.
Along with this I created a file with about 4 other designs to show the client( which I may or may not post at a later date)

Today heard back that yay, the client liked all my sketches! As always though, there were a few "little touch ups" which I worked on today and sent back to Karen.
As far as my favorite design went, it was not the client's favorite( the one that I thought would be her favorite in fact was, but I'm not going to address that design in this entry...)
Regarding my favorite, the client believed it too closely resembled a regatta. I do not completely disagree with this, though I personally think the regatta feeling does not outweigh the tree or building, but I am not the client so who cares what I think : )
Anywho, I like where this ended up going anyways. I morphed everything keeping a similar shape turning the logo into almost a landscape, with a house in the front, tree behind it, and mountain/sail in the background.

So fingers crossed for this design, but I think if she goes with any of mine it will probably be the one she currently favors, possibly because of the gradients...

Lessons Learned at Nasuti + Hinkle

Over break I have been interning a couple days at Nasuti + Hinkle as I've been doing over a few breaks since first interning with them two summers ago. It has really worked it's way into my heart. They make good ads and they are wonderful people to work for and with. The other day as I was saying goodbye and talking with Woody he commented on my blog article about Debbie Millman and how I had interviewed him as well but posted nothing. At first it seemed obvious, she's like a deisgn super star while Woody is the owner of a small Bethesda Ad agency. However after thinking about it, logic kind of smacked me in the face. So what if it is a small Bethesda business and not a huge new york company? They have been in business for I don't even know how long, have won piles of award(literally they are piled up in the office), and they, unlike a lot of people, genuinely seem to love what they do. So, in the same style as my interview with Debbie Millman, here is my interview with Woody Hinkle(the creative director/co-owner of Nasuti+Hinkle:

Q: How long have you been in the field, how did you get where you are?
A: 21 years in advertising, started news reporting 8 years, cooperate public relations

Q: What tasks did you preform?
A: writing(ads, brochures, creative writing, strategies plan writing, brand development(creating strategies), work with designer to make sure work is right, work with clients

Q: What is your favorite part of your job?
A: creative writing, especially for radio
do not enjoy managing or running business

Q: Creative directors are seem to be more writers than designers, can they be designers too?
A: Creative directors (tend to be) more writers, but can be designers

Q: What is the worst client experience you have had and what did you do about it?
A: Worst client Comsat, series of ads using illustrations. 3 levels between them and people making decisions. Lower levels trying to figure out what higher ups wanted + they did not want to see sketches. Had to pay artist a kill fee( spent as much on that as the actual art) couldn't really do much except do it.

Q:What do you look for when hiring?
A: The way they think, conceptual thinking( more than experience or portfolio) want to make my words beautiful...ad art directors take basic course but are more focused on advertising( not as good in other areas), designers focused on what looks good, advertising art directors just care about idea behind it

Q: How much should I expect coming into the field?
A: Mid 30s average, more depending on the size of the business and how much they want you

Q:What type of work/tasks should I expect coming into the field?
A: smaller ads, re sizes, take approved work and do it, be part of a team rather than doing it on your own

Q: How do I work my way up in the field?
A: Don't turn down projects, use every opportunity to make something good. Be open to other ideas, don't be thin skinned, always learn, and look at everything around you


That was the interview with Woody, however there are other things I have learned at Nasuti + Hinkle such as:
-Double Check everything( especially spelling for me)
-The hours are as long as you make them, if you get it right the first time you won't have to stay until midnight getting it right
-Don't overload yourself with clients,and if you have any demanding clients( we want a complete identity change in 1 day) make sure they are a good, trustworthy client
-Work with people you enjoy working with, it will make your job and your work better
-Dogs brighten up any office... especially Basset Hounds : P

Currently I am working on a logo with them, and I will post some images when we hear back from the client as to what direction they want us to go... hopefully they'll pick something this time